For years now, YouTube has been the #2 search engine on the web, yet it’s one of the most underutilized platforms for bloggers and website owners.
What’s up with that?
I cannot tell you how many times someone has emailed me because they are exhausted with trying so many methods of building traffic and when I ask them, “Have you tried creating videos”, I often get no reply.
Hello?…
I’m waiting for that answer! 🙂
Why do you keep ignoring the #2 FREE search engine online?
In this podcast, I share one hidden benefit of being on YouTube that I haven’t discussed.
Having a presence on the platform has paid off in ways you might not think of, and you should look beyond the partner income benefits when it comes to being on YouTube.
I’ll also share why I’ve been uploading so many different video formats lately. There is definitely a method to my madness, and I’ll explain in the podcast. 🙂
Bottom line…
If you aren’t taking advantage of video in 2016, I’m not sure what to say.
Listen below or right-click/save-as to download the mp3 file and listen later.
By the way, I will no longer be sending emails for podcasts, so if you want to be notified, you’ll either have to subscribe on iTunes or continually check the Podcasts tab at the top of the site. I will be experimenting with podcasting more often, so I don’t want to wear out my welcome with email. 🙂
Chris says
Hi Lisa,
Thanks for this. Am going to listen to this podcast later this evening. I keep putting off doing YouTube videos. I’m not very good at public speaking and I think express myself so much better in writing than via me speaking. Might have to reconsider though. Definitely some of the content on my blog would be well suited for YouTube. I did have success with a blog post going viral on Reddit within the past week. Happy about that. Resulted in several hundred unique visitors to that blog post over the past four days as well as a few Amazon Associates affiliate sells.
Lisa Irby says
Hey Chris!
You can always practice and get better. I remember I was very nervous and tense with my first video but it gets easier. So just start small….maybe a short, intro video to get ya warmed up! 🙂 Good luck!
Luke says
Thanks for all the great info Lisa! Do you recommend a specific site to create and upload our videos to YouTube?
Lisa Irby says
I edit all my videos in Camtasia 8 for Windows.
Karlene says
Hi Lisa,
I have heard you talk about the importance of being on YouTube before, but never thought of it for my new personal finance blog, http://www.moneyfreedomwealth.com. I am now reconsidering.
Thanks for all the great content you provide.
Namaste,
Karlene
Lisa Irby says
You’re very welcome Karlene! I wish you the best with your site.
Mitch Mitchell says
You might not know this but I have 2 YouTube channels. I can’t say that they’ve brought much traffic to my sites but at least I have a small following. I’ll take what I can get. lol
Lisa Irby says
LOL! I hear ya, Mitch. While I consider any traffic I get from YouTube a nice bonus, I’d say the bigger benefit is showing your personality and building trust. It’s more of an indirect benefit that can be hard to quantify sometimes.
Phillip Davis Jr says
Lisa, the ironic part about this situation, is that I’m always advising people to create a YouTube channel,
and do exactly as you are suggesting here, BUT I HAVEN’T DID IT MYSELF, lol………….but after hearing this podcast, I’m swinging into action…….Thanx for the motivation {you are awesome}
Lisa Irby says
Ha ha ha! Yes, Phil. GET. ON. IT. Glad I could motivate ya!
Sterling says
Continue the great work, been following since day one. I am finally starting my ecommerce fashion biz, Thanks , SC
Lisa Irby says
Day one? Wow! Long time supporter. Thank you, Sterling.
jed johnson says
HI Lisa
Just a brief note: I have subscribed to your information blog and have signed up for a couple of the Lisa Urby Udemy courses all of which are interesting and informative. Thank you.
I have retired recently and will be starting a new business with a blog on gardening and sales of ornamental garden products.
I will be utilizing You Tube to help promote this business. Thank you for the insight.
Your presence on the web is a breath of fresh air, always helpful and encouraging.
Personally, my most frequent roadblocks to achieving results are in the arena of organizational skills. Thanks again Lisa!
Lisa Irby says
Jed you aren’t alone with the organization. It’s NEVER been my strength. So I hear ya on that! Thank you for purchasing my courses!
Satish says
Hi Lisa,
Should I say that the answer is :-the podcasts uses much more data than:- “reading just emails.”
I think this may be the answer.
Lisa Irby says
Not at all. Podcasts are hosted on Libsyn so using data has nothing to do with it.
A lot of people have told me on my list that they don’t listen to podcasts. And since my email list is primarily to send blog updates, why send out updates to people who don’t listen to podcasts? Plain and simple. 🙂
Kathy says
Hi Lisa! From the day I began – Yoitube has been my main source of traffic. I can’t believe that bloggers are not utilizing it. I had no idea! It is how I got on the map. It’s how I generate my traffic, show my value and build my business. Thanks for what you do.
Lisa Irby says
Yes, Kathy! There are so many benefits beyond the partner program and I feel that’s what draws people in. In my opinion, it’s one of the least important reasons to join. I think it helps build trust and personality for your brand.
Larry Davis says
Hi:
Just wondering will you be doing podcast on a certain day ? There are a few YouTubers who I watch regularly and I know when to check for their video because they have a certain day to post a video.
Lisa Irby says
Yeah I definitely want to start a schedule and I will announce it when I figure out what that is. LOL
Fatima Mungunyana says
He Lisa
Thank you for the email, I am very intrested in the stuff you said i will get on it and thanks again for the podcast sessions also
Lisa Irby says
You’re welcome.