The AdSense program has been under a lot of scrutiny over the past few years. Even I’ve been openly critical about some of the aspects of the program such as lack of transparency, minimal support for smaller publishers and inconsistent advice. Nevertheless, it’s been a nice stream of income for me since 2003 and the RPM (average revenue […]
A few weeks ago, Google quietly rolled out AdSense Experiments. Now you can do A/B split testing on your units without editing the code on your site. So for example, if you want to see how changing the color of your ad title impacts your earnings, you can conduct this test right from the tool. […]
No doubt you’ve noticed the scorecard that appears in your Performance reports for AdSense. In a nutshell, this image gives you an idea of how your site is doing health-wise (page speed, crawl errors) and reveals if you are maximizing your earning potential. Beside each category you will see a rating… Here’s mine… Notice I […]
Have you tried the 300×600 unit on your site yet? I finally added it to one of my higher trafficked pages (within the content) just to see how it will pan out. The first week… I had deplorable click-thru rates and less-than-stellar earnings. I was tempted to take it down, but then I remembered a […]
I was having lunch recently with Sunil from The Extra Money Blog, and as we were chowing down on our Pei Wei (yummy), the topic of AdSense surfaced. Sunil attended one of the AdSense in Your City events where you can gather tips and advice for making more with the AdSense program. One of the […]
People often ask me for help when it comes to dealing with disabled AdSense accounts and preventing click fraud. So I did some digging over the weekend.