In my last YouTube video where I “spilled the tea” on the latest AdSense Scandal, I mentioned that I was very glad that I diversified my income over the years.
Some of you were curious about how I do it, so I figured that would be a good topic to cover in my first podcast.
Yes, yes. I finally dipped my toes into the podcasting pond, and I must admit, the water feels pretty good! 🙂 I felt very relaxed and had fun recording it!
I figured this could be another way of diversifying my exposure online, so we’ll see how it goes.
Here are the topics covered in the podcast…
- Why Internet Marketing entered my life at the right time
- My incentive strategy I use to promote my hosting site (a strategy you can use for any program)
- How my Shopify commissions increased tenfold after a quick Skype call
- Why consulting became very draining
- My regrets about parts of my content publishing strategy
- Plans for my membership site
Hope you enjoy!
Show Notes:
- The AdSense Scandal YouTube video that inspired this podcast
- WebsitePalace.com: Get a domain, hosting and your free WordPress ebook and watch a getting-started video that will help get your site off on the right foot!
- Affiliate Networks and Programs Mentioned: ShareASale, Commission Junction, LinkShare, Market Health, eBay Enterprise, Clickbank, Zazzle
- Products/Services Mentioned: Shopify, Long Tail Pro, AWeber, StudioPress Themes
- NapturallyCurly.com – my natural hair website and Zazzle store
- Vimeo video hosting service (The Plus membership for video embedding privacy is $5/month)
- My ebooks (always updated): Niche Website Success and WP Starter Guide
Some of the links above are affiliate links, which means I earn a commission if you make a purchase.
Stephanie says
Superb info! Awesome speaking voice!! I am going to sign up under your zazzle right now.
This podcast helped me gain clarity, and sort of answered a few questions I didn’t know I had.
I can relate to what you say here about strategy and re-packaging content. I have felt the very same way.
I know this podcast was done a while back but I still got a lot out of it! Keep up the GREAT work!
Thanks.
shirleyb says
Hi Lisa,
As I said in a reply on Pod11, I’m doing back to basics. Just decided my summer assignment is to catch up on your podcast. 30 minutes seemed to so long but guess what I couldn’t stop listening! I like to that I can go back and scan the text. Thanks so much for sharing your story, the encouragement of ‘just do it’ but knowing that it is hard work.
The one note I’d like to make regards affiliates. There is a site by a long time blogger on home decor that I really admire how she lists her ads. She calls them sponsors and have them neatly listed in the sidebar. Thus, I can enjoy her posts without ads popping up all over the place. She does reference her sponsors in appropriate places. This is something I hope to do. But I have yet to see this format on other home decor blogs. Do you think there may be a down side to doing something like this, particularly for a relative new site?
Ellen says
Thanks for the podcast, Lisa! I’ve watched lots of your videos on YouTube and these are great too, but with a podcast I can listen to it while I am doing other things and when I am not online. I agree that you have a fantastic speaking voice. You speak at a good pace (not too fast) and get right down to business too. Hope to hear more of these!
Elayseah says
I really enjoyed this PodCast. It was actually the first I’ve ever listened to. It was very informative and I look forward to more in the future!
deepti says
hii lisa
Thanks for this helpful post… These are really helpful nice tips to help one in diversifying income from internet. thanks again for your great post
Marcel Ramaker says
I enjoyed listening to you, the whole 30 minutes. And indeed a nice voice. Great subject btw 🙂
Gen says
Congrats Lisa! It is about time!
Lisa Irby says
LOL, I’ve been hearing this a lot. 🙂 (It’s about time)
Michael says
Really great to hear everything you say and so down to earth! Love always checking your site out and when I just started, still starting really. Your site was the first one I came upon and seemed for real with no ego just sharing info! Loved your pod cast and don’t stop you are a natural and the fellow that told you to not create your product and just worry about affiliates you know what you should have told him and not in a nice tone! Loved the pod cast and keep on truckin!
Happy Trails To Where Ever They May Lead!!!!!!
Michael
Dannie says
I loved this podcast! I first started reading your website and watching you on youtube in 2006 and really wanted to make a website. I agree with you that you have to have passion. I tried to build a few websites over the years but I always gave up after about 6 months because I just felt like writing was such a chore and I couldn’t get any traffic. This time I have so much passion for the topic, so I started watching your videos again and started my site with wordpress.org. This time has been so different. My blog has been up and running for a little less than 1 month and yesterday I hit 99 visitors. I was so excited! Thank you so much for all the information you share with people. And I agree that you deserve to make money for your products. Building a blog or a website it A LOT of work. I don’t think people who have never done it understand the amount of time and energy that goes into it. I really hope you do come out with a that wordpress course you were talking about because it sounds like it would be a great product.
Dannie
Michelle P says
I really enjoyed your podcast. You are a natural. I have been following your youtube videos for about 2 years. Enjoyed your relevant topics. I am looking to make some money online soon and I found this to be a helpful tutorial.
ashley smith says
i can not find the podcast 2 on your site? can you direct me
Nora says
Lisa, I’ve been reading your blog and watching your videos for about a 2 years–off & on. This podcast turns me all the way on. I have received much value from your site–2 Create A Website. I have also subscribed to the RSS feed and am anxiously awaiting podcast #2
All the best. I love your MOP, it spoke to me:)
Lisa Irby says
Thanks Nora! Podcast #2 already came out. You can also subscribe at iTunes now and the landing page with all the podcasts is here http://www.2createawebsite.com/podcast
Rahul Sharma says
Another great post from your side.
Thanks for sharing.
Alex Taylor says
Hi Lisa,
Great tips. A podcast will absolutely create taking in all of this valuable information even easier.
I’ve reading your blog since past couple of months learnt so much.
Thanks.
Pete says
Hi Lisa, sorry about the time-lag thing (I’m in the UK).
I’ve just clicked your link in the reply above – that was the page alright, and it still has both ‘episodes number two’ even though you have them described as numbers one and two.
I’ve looked over the page thoroughly in case I’ve missed something (like I do) but I’m pretty certain – I’ve listened to the first few minutes of both audios just to make sure 🙂
Cheers – Pete.
Lisa Irby says
Hi Pete, I finally understood what you meant. I thought you meant the link was wrong but the player was playing the wrong episode after I uploaded my 2nd one. I have corrected it and as you can see it is now indeed playing episode one. Thank you so much.
So if you go to this link here https://blog.2createawebsite.com/2014/05/19/diversify-online-income/ you will now hear episode one. Sorry about the mixup!
Pete says
Hi Lisa – What happened to podcast number one?
The podcast page has them listed separately but both links go to episode two – Hmmmmm??
It would be good to catch that first one as well, as 2nd one full of great stuff 🙂
Lisa Irby says
This is the first podcast. Are you sure about that? The podcast landing page has both episodes one and two. I just checked. Try again. https://blog.2createawebsite.com/podcast/
kmwebsoft says
I always admire your success! for the past two years i’ve been using your work and tips to inspire myself its really superb…..Thanks for this helpful post…
i have my own website http://www.kmwebsoft.in , there i start selling bulk sms, linux web hosting, domain registration, reseller linux web hosting, domain registration, logo, banner, advertisement banner etc… at really very cheapest price so, must visit my website and buy something…..
http://www.kmwebsoft.in
Nikki says
I can’t wait for you to put your Podcast up. I listen to Podcasts in the car and this will be a nice addition. Thank you for sharing such great information.
SweetCookie says
Hi Lisa. As you, I am bored of the corporate world (I also have a degree in Business Management) and tired of the office politics. After 33 years of service, they outsourced my department and ditched me. In the last week or two, I’ve been looking to see if I can create a home business doing crafts (my eternal love) and searched information on how to create a website. I happen to come by one of your videos on YouTube. I was instantly hooked on you. Your voice, frankness and content is exactly what I need to learn from. I clicked on your website and continued to be hook, including this podcast. You are one real girl, no nonsense. Totally my style. I look forward to your next podcast and future videos (I’ve subscribed! 🙂
Lisa Irby says
Thanks SweetCookie!
Vishal Sharma says
Thanks for this helpful post… These are really helpful nice tips to help one in diversifying income from internet. thanks again for your great post 🙂
jovie says
I always admire your success! for the past two years i’ve been using your work and tips to inspire myself…and i can tell you, I’ve learnt so much from you and Pat Flynn!
Allison Williams Esq. says
I hear Canon cameras are good for video while Nikon ones are good for photos.
Jessica says
Lisa,
What a great podcast! I love how you deliver your material. It’s always honest and straight forward and non-salesey.
Lisa I imagine you would be very successful putting together a step by step video course for people to follow from A-Z for a reasonable fee. There a lot of people who charge ridiculous prices for things like that, who don’t offer half the value that you do in your free videos. You’re someone who could teach people how to create a website, video, email campaign the whole nine. Much success to you in that.
I enjoyed how you talked about passion and the importance of having the right mindset. I also love the fact that you talked about free products versus paid products. That’s something I’ve been thinking about a lot. People either seem to focus solely on the free offers to get subscribers to make money or the lead pages for products to make money. Few people seem to be talking about thinking long term and combining the two.
The need to have plenty of ideas to give away and plenty to sale is important so I’m glad you discussed that. I’ll be tuning in for more. 🙂
Lisa Irby says
Thanks so much for the feedback Jessica!
Mikidominic says
Hello mrs Lisa…..am a small scale business man I really need a tip to boost my biz.
Gina K. says
Thanks as always for the information. A podcast will definitely make taking in all of this great information even easier.
Teresa Belcher says
Hi Lisa I just signed up with you yesterday. I have been looking for this type of information since I started last Nov. This podcast idea is great. Congratulations on you success.
As for myself, I wrote an eBook which I give away at my website and my list is now over 2000. However I am stuck at how to make money from them. Any input would be appreciated.
Kind regards,
Teresa Belcher
Lisa Irby says
Hi Teresa,
Thanks for joining! You can monetize your site with affiliate programs or create a more detailed book from the free one you created and then sell it to them. Do you blog? Also I don’t know what newsletter management system you use but AWeber lets you send out your blog posts to your list. So every time you send out a new post they get an email. It’s a great way to stay on their radar.
Johnny Rogers says
Hey Lisa, I started listening to your podcast and was impressed with the sound quality. It is so clear. Do you mind sharing with us the equipment that you are using? Perhaps that’s a future blog post for you (hint, hint) “Choosing the Right Podcasting Equipment”
Have a Good One!
Lisa Irby says
Hey Johnny!
Thanks, I use a Blue Yeti USB Microphone and I recorded into Audacity.
Rob Cubbon says
That sounded more like your 100th podcast rather than your 1st! Mind you, your YouTube experience must have taught you to be an excellent speaker.
I really found excellent value in this podcast and I so hope that you continue forever and forever. And I can’t wait for you to set up at iTunes so I can download it to my phone and listen when I’m out and about.
I love hearing about your business – it’s so inspiring.
It just so happens, I’m creating a tutorial membership site at the moment! I’m using WishList Member, Sensei (a WooThemes plugin to handle the course structure) and Vimeo to host the videos – as you recommend. Vimeo is awesome as you say, and cheaper than Wistia. The membership setup is OK, not great, and I’m looking forward to seeing how you get on with Premise (which I don’t have). (Other people are doing this with eMember but there’s not one excellent off-the-peg solution for membership sites, I don’t think).
Thanks again for the podcast – I loved it.
Lisa Irby says
Wow Rob thank you so much! I did enjoy it and looking forward to doing more. You’re right though! YouTube definitely helps. I certainly have enough hours of talking time there. Ha ha!
And I’m so glad you mentioned your membership project. I am trying to soak up as much info as I can and see what other people are using. I know you also sell courses on uDemy right? How do you like them? I considered doing that but decided to start with something I host myself.
Like I said in the podcast, so many things are up in the air. I’m still in planning mode and kinda going back and forth.
Rob Cubbon says
Yes, I think YouTube helps me with talking but I still have to edit out loads of gaps! 🙂
Yes, selling courses on Udemy and Skillfeed gave me confidence to start up a membership site to sell the same courses and take 100% of the revenue. 🙂
The beauty of Udemy, Skillfeed and all these platforms is that there’s no exclusivity. You can sell videos there that are already on YouTube. You could bundle together 6 or so 5 minute YouTube videos and record an introduction and concluding video and put that out as a free course on Udemy. That will fill up with students in no time. You don’t get the students’ emails but you can send them announcements which go straight into their inboxes and these are incredibly powerful. I have a few free courses there (which are all YouTube videos) and I promote my premium courses (most of these videos aren’t on YouTube) twice a month.
Skillfeed, a subscription-based service from Shutterstock, is less work. Just upload from Dropbox and you get paid per minute watched. You can either upload courses (30 minutes +) or “skillsnacks” which are 5 to 10 minute videos. You can put all your recent YouTube videos up there if you wanted.
Talking head videos or screencast videos – both are good on these platforms.
Subject matter-wise, WordPress, design, video and online marketing stuff does well on these platforms. You could do really well, Lisa, on Udemy with anything but I think a “make money with affiliate selling” course from you would do really well.
Udemy are pretty good. I only get around 40% of what I make there. Their Alexa is 1655 so it puts you in front of a large audience and, more importantly, you can sell video courses there as well as on your site and anywhere else you like.
Skillfeed are coming along but I don’t make so much there. I’m experimenting with other platforms as well, there are a lot out there.
I’d love to help you with this (or Ileane if she’s reading this!) anytime. I think you’d do so well. 🙂
Lisa Irby says
Great info Rob. So much to think about. Thank you for all this. Now I know who to go to if I have questions. 🙂 Really, really appreciate your info.
Rob Cubbon says
No worries, Lisa. I’m always happy to help 🙂
Pie Guy says
Hi Lisa,
I like to download the podcast and play it on the way to work. It seems I’m not able to download your podcast. Can you please add the option. I live in the mountains and cell is not good.
Anyway, thanks for sharing yourself to us.
Johnny Rogers says
Hey Lisa, I am sorry that I am sooo late reading this. I was wondering when you would get around to Podcasting. From the looks of your Alexa Ranking things are still going very well for you!
I greatly appreciate you sharing with us, how you make all that cash! LOL! Have a Good One!
Lisa Irby says
Hey Johnny,
Good to see ya again. Thanks for coming by.
William Siong says
Hi Lisa,
Ever since I was acquainted with 2CreateaWebsite, you have always been in action! Starting your WebsiteBabble, changing your site themes, uploading of youtube videos, providing useful tips, advices and info and now Podcast.
Too bad I have never duplicated your success but I have always been comfortable with your Voice and be it video or podcast, I will still enjoy it. Of course, thanks for the constant provision of subject or content to learn about.
Success to your Podcast ventures, I know you will do well 😉
William Siong
Lisa Irby says
Awww William, thank you so much. Appreciate ya.
Mitch Todd says
Hi, Lisa.
I love your new podcast! I’ll be subscribing when it’s on iTunes. And you can count on a five star review from me.
Now I can listen to Lisa on my commute to the office!
-Mitch
Lisa Irby says
Heeeeeeeey Mitch!
Yes you sure can. I plan to upload after my next episode. Thanks again. Got your email. Might have to check out your meetup!
Ti Roberts says
Really nice first podcast, Lisa. I really enjoyed listening to it. 🙂
Ti
Lisa Irby says
Hey Ti!
Thanks so much, girl. Long time to see! Good to hear from ya.
Tom says
Loved it!!
My only request – iTunes – that way I can subscribe and know I won’t miss an episode.
Looking forward to episode 2
Lisa Irby says
Hi Tom, yep I will be uploading after my 2nd episode.
Monique says
I see a new favorite Podcast in my future. Please Please Keep it up!
Lisa Irby says
Cool! Thanks a lot Monique.
Sam says
Loved the podcast, Lisa! I definitely look forward to more! perfect time and although i’ve heard your online story before, you always add something new everytime! lol
and as far as worrying about what content to include in your membership site…. I’m sure you could talk about frogs on lillypads and you will STILL convert sales!! lol simply the best!
Lisa Irby says
Lilypads!!! This made me LOL. Literally. 🙂 Thanks Sam.
Linda Moses says
Great first podcast……..I appreciate you!!!
Ileane says
I have tears streaming down my face right now – but I also have the biggest smile ever!!
Lisa Irby says
Awww! Ileane you rock, girl! 🙂
Cathy says
I love your podcast! Hope you make them on a regular basis and submit to itunes!
Lisa Irby says
Appreciate you listening, Cathy. Yep I am going to continue and will let everyone know when I publish to iTunes.
Tashia says
When I saw that you started a podcast, I said YESSSSSSSSSSSSSSSS! I prefer consuming content through podcasts. It just makes it easier for me to do so while working on my businesses online.
I hope that you’ll continue to do so, and I hope everyone will support you doing it.
Lisa Irby says
Yep looks like I will be continuing. The fact that my followers seem to like it and I had fun has got to be a good sign. Thanks Tashia!
Mollie says
First podcast I have listened too, to the end. It is nice work and informative. Will be waiting for the next
Lisa Irby says
Really Mollie? Wow, now that means a lot right there. Thank you, thank you.
Michelle Walker-Wade says
Great 1st podcast! Thanks for making it happen.
Vagabond Elmer says
Congrats on your 1st PodCast! Like all your content it was awesome. Thanks for all the insights. I’ve been around for a while and know a bit of your story but this was a great going down the memory lane of internet marketing and what to look forward. Thanks again for sharing.
Gabrielle says
I am SO GLAD you finally have podcasts! I get so overwhelmed with all the information that you have and i would much rather listen
Lisa Irby says
This is soooooooooooooooooo great to hear Gabrielle. The feedback here and via email has been so great. I think I am hooked. 🙂
Lovely says
This is great! I look forward to more of your podcasts. Im so glad you bit the bullet and did this and listened to Ileane as well. You both have great voices and have helped me as I begin my online career.
Lisa Irby says
Thank you Lovely! Yes, Ileane is great. She is a natural with podcasting with that voice of hers! 🙂
Ileane says
Thanks so much Lovely! I appreciate you 🙂
isaac says
Hey lisa love your podcast, i have a “Q” for you. Do you think hosting resellers its a good business if you have a good niche to start with. Like in my case local spanish speaking comunity . And if so wich company do you recomend me to start with. My reseller account
Lisa Irby says
You mentioned that your audience is in the Spanish community, but is your audience looking to create websites? If you don’t have an audience that is looking to start a website then I would not recommend it.
I use GoDaddy but Hostgator has one too.
isaac says
Yes they are…….. so i think your answers will be yes …… thanx for the comment. 🙂
Lisa Irby says
Then I say go for it! 🙂
kent says
It’d be great if we could have the transcript too…Thanks
I. C. Daniel says
What camera you’re using to record videos dear Lisa?
Lisa Irby says
I use a Sony Handycam.
Eden says
Never been a podcast guy… I really enjoyed this. Liked the subject matter;-)
Lisa Irby says
Well I hope I can make you actually like them on a regular basis! lol Thanks for listening Eden.
Friend says
Thanks