I received a pleasant surprise after checking my email opt-in stats, and it's all thanks to YouTube Annotations. I must say... I'm not a huge fan of how YouTube Annotations and Cards function. Both features allow you to overlay a link on top of your videos, but they are … [Read more...]
Psst. Is Your Email Strategy Missing? Unsure of What to Send?
Every now and then I'll come across someone who doesn't have an email list. The top two reasons are typically... 1) I don't know what to send 2) I don't want to spam people I can sort of relate to that. When I first started this site I didn't have a list for a long … [Read more...]
Whoa! Ever Been Criticized For Monetizing Your Content?
I've been wanting to write this post for some time, but an email I received last week finally convinced me to get busy writing... Hey Lisa, I was wondering if you could do a blog post and share your experience with this. I have an email list that I use for important tips and … [Read more...]
Penguin Slapped You. Your Traffic Tanked. Now What?
Rather than jumping on the bandwagon and writing another article flooded with Google Penguin speculations and predictions, I'd rather focus on a strategy to help you loosen your SEO dependency. Today, I want to focus on email marketing. Uh oh... am I losing you … [Read more...]
How to Build a List: Why Would Someone Bother to Sign Up and How to Retain Them
This is a guest post by Ana Hoffman. If there’s one thing I learned about learning internet marketing, it’s this - never take a marketer’s point of view without caution (unless of course if it’s Frank Kern or Dean Hunt and the likes that are talking). Take list building for … [Read more...]