Automation can be great for business, as long as it's used in moderation. Obviously you don't want to become an impersonal social media robot, but finding the right mix of automation and personal interaction can really improve your productivity and sales. Even though I … [Read more...]
Is Social Media Distracting or Helping Your Biz?
When I first started making money online in the late 90's, there was no such thing as social media. My marketing strategy centered around the search engines. I spent my days altering meta tags and on-page keywords trying to climb to the top of sites like Infoseek, Webcrawler, … [Read more...]
Don’t Take the “Social” Out of Social Networking
One of the most popular ways to promote your site is through social networking. However, many of you are taking the "social" part out of the equation because you are relying too heavily on automation. By automation I mean using various online tools and apps that … [Read more...]